A 2024 Roadmap for Creating a Sports Betting App

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Pragya Chauhan

Aug 06, 2024

Sports betting mobile apps are popular in the digital world, offering an exciting way to wager on matches and the convenience of managing multiple bets simultaneously. Though challenges exist, the betting industry thrives through sports betting app development.

This shift from land-based betting to online and live settings positions sports betting apps as a significant trend with massive economic potential in the coming years.

As Statista reports, the online gambling and betting industry is expected to grow by a staggering $114.4 billion by 2028.

However, building a successful sports betting platform in 2024 requires technical knowledge, user interface design, and strategy.

In this guide, we'll provide an overview of how to start building a betting app, what features you need to add, the average cost, and what key considerations you must take to make a successful app. So, without any delay, let's get started!

What is a Sport Betting App?

A sports betting app is a mobile application that allows users to place bets on various sports in real time using smartphones and tablets. These online betting platforms offer convenience and a wide range of betting options, making them increasingly popular among sports enthusiasts.

These apps function like online sportsbooks, providing users with a platform to:

  • Browse different sports and leagues
  • View odds and betting lines set by the sportsbook
  • Place bets on various outcomes of games (who will win, point totals, etc.)
  • Manage their betting account, including deposits and withdrawals

Sports betting apps typically offer a wide range of features, including live betting, in-app statistics, and news to help users make informed decisions and secure transactions to protect their financial information.

Sports Betting App Statistics

After you know what these apps are, let’s take a look at some key statistics and see what numbers suggest about the potential of sports betting apps:

  • In 2024, revenue in the Online Sports Betting market is expected to reach US$1.97bn.
  • Revenue is projected to show an annual growth rate (CAGR 2024-2029) of 6.51%, resulting in a projected market volume of US$2.70bn by 2029.
  • In the Online Sports Betting market, the number of users is estimated to amount to 18.9m users by 2029.
  • User penetration will be 1.0% in 2024 and is expected to hit 1.2% by 2029.
  • The average revenue per user (ARPU) is expected to be US$135.40.
  • In global comparison, Australia will generate the most revenue in online sports betting (US$9,757.00m in 2024).
  • With an estimated rate of 48.8%, the user penetration in the Online Sports Betting market is highest in Canada.

Popular Types of Sports Betting Apps

There are many types of online sports betting applications, including crypto sports betting, straight bets, moneyline, teaser, parlays, prop bets, and so on.

Each type of app serves a specific audience and offers unique features and betting options. Let’s discuss some of the most common types of apps for betting on sports in detail:

1. Crypto Sports Betting

If you want higher bonuses with secured withdrawal options, cryptocurrency betting is your best bet. This type of sports betting application is mostly based on Bitcoin and altcoins and is very popular nowadays.

2. Straight Bets

Straight bets are common types of bets available for sports bettors. These types of applications are particularly popular for sports such as football and basketball.  In this type of betting, users place bets on the total amounts of points scored by both teams collectively.

3. Total Line Bets

Total bet offers an alternative way to place bets on your soccer and basketball teams. It is determined by the total of the points of the two groups.

4. Moneyline

This is another common type of sports betting app where users only bet on who will win. Depending on whether the winner is the favorite or the underdogs, better will either get a higher or lower payout.

5. Point Spreads

Point spread betting is the most popular type of sports betting in the US. The app is designed to create an even playing field between two teams in a contest by determining their relative strength against each other. The point spread includes the scoring units in each sport, such as points, goals, or runs, and is used to project a margin of victory.

6. Prop Bets

This form of app is fun and easy for beginner-friendly sports, attracting users who have never bet before. In prop betting, bets are made on event details that don’t require knowledge of the team you are playing on.

7. Head-to-Head Bets

Also known as two-way betting, head-to-head betting is a match in which two individuals or teams compete against each other. In this type of sports betting app, users place their bets on the game's outcome, either win or lose.

8. Parlays

Parley combines multiple bets into one bet. The more bets are added to the pool, the higher the possibility of winning. But, if you lose one of your bets, you will lose your entire bet.

9. Teasers

A teaser is a parlay bet variation that features small prizes for big changes in the distribution of points in your favor. Basketball and soccer games get the most out of the additional teaser betting options.

Benefits of Sports Betting App Development

Sports betting apps offer several advantages to both gamers and entrepreneurs. Applications like FanDuel and DraftKings are the best examples of it, which have changed the betting industry in a significant way.

The following are some of the benefits of using as well as building a  sports betting app:

1. Convenience

The main reason why most people use their smartphones for sports betting is convenience. As mobile phones can be accessed even on the go and don’t require any additional device to run gaming applications, it has transformed the overall betting experience while allowing users to place bets from anywhere in the world.

2. User Experience

Nearly all sports betting platforms are very responsive. Responsive websites are designed to be compatible with various devices, but they don’t provide the desired betting or user experience.

Consequently, many sports betting platforms have shifted to mobile betting apps to offer users the best gaming experience. This is one of the reasons why people increasingly turn to fantasy sports apps to get started with sports betting.

These apps are compatible with numerous devices, ensuring users can easily access their favorite sports betting platforms.

3. Higher Demand

Due to the launch of various sports betting apps, people are constantly looking at online games from an all-new perspective, as they will not only invest money in these apps.

With their business skills, entrepreneurs can earn considerable money from these apps.

As a business owner, you can also get a considerable percentage of the total revenue generated as a commission. Also, the influence of various marketing strategies, through social media and advertisement, takes the demand for this app to a whole new level.

4. Few Competitors in The Market

Another advantage for entrepreneurs who develop a sports betting application is that they might face fewer competitors as the concept is comparatively new in the app market.

It will take a considerable time until most of the app market becomes familiar with the idea. That means you have chances for higher growth with lesser competition until then.

5. Access to Diverse Games

What’s the best thing about smartphones with gaming access? It provides a great gaming experience even on small screens, allowing players to access multiple slots, esports, professional sports, casinos, and more. So, the players can select the sport that best suits their betting style.

6. 24/7 Access

Online sports betting gives access to various betting markets, allowing users to bet anywhere, anytime, while providing users with more convenient betting conditions. In simple terms, sports betting app enables users to place bets 24 hours a day, seven days a week.

7. Enhanced Privacy

Many want to explore the sports betting markets, but privacy concerns prevent them from visiting physical betting clubs and exploring options. Mobile gambling apps allow players to research the betting markets, the types of bets, the sports they can bet on, and more while safeguarding their privacy.

8. Practice and Free Play

Many online betting applications allow users to practice and hone their betting skills by offering free and low-cost practice games. It allows players to try out new games, bet types, betting markets, and more without any financial commitment.

9. Mobile Bonus

Mobile sports betting platforms have been around for quite some time, and many professional gamers have taken advantage of these applications' convenience.

Most mobile sports apps also offer subscription bonuses for downloads and mobile sports betting, making it a rewarding experience for users to engage in betting activities. Not only does this make it attractive for users to download the app, but it also ensures a great user experience.

Also Read: 10 Benefits of Custom Mobile App Development

How to Build a Sports Betting App?

After exploring what advantages sports betting apps offer for both users and entrepreneurs, now comes our main section of this guide; how to create a sports betting app in 2024?

Here’s the step-by-step process of online sports betting app development:

Step 1: Get a license

Before you hire a sports betting software development company to build a sports betting app, you must obtain a gaming license in the country where you intend to provide your services. Obtaining a gaming license differs according to the government and its specific restrictions.

Each state has unique licensing requirements and procedures in the United States, so read and follow them carefully to avoid complications later on.

Step 2: Look at Gambling Publishing Regulations

Before you start developing part, you must also consider the publishing regulations. Different nations and jurisdictions have different restrictions on who can publish gambling applications, so understand the rules in the area you intend to target.

To put your mobile app featured on a platform such as the Apple App Store or Google Play Store, you must first be approved as a publisher.

Both iOS and Android have separate guidelines for publishing gambling apps. Make sure you understand these requirements before beginning the development process.

Step 3: Select a payment system

A payment mechanism is important to any sports betting software because it must be secure and reliable. Payment options include e-wallets, debit cards, and credit cards.

Whichever payment source you select should be included in your sports betting app to assure your consumers' security.

Your payment system must also support multiple currencies according to the countries where the app will be released.

Step 4: Choose a development agency

To ensure the success of your sports betting app, it’s best to collaborate with a reputable sports betting app development company.

When choosing a developing partner, look into their experience creating similar apps, their understanding of the gambling industry, or even if they have quality certification.

Once your project starts, the app development team will work collaboratively closely to create your sports betting application in the most efficient and streamlined manner possible, saving you time and resources in the long run.

Step 5: Conceptualize Your UX/UI

Working with a team of professional designers will significantly simplify the process of conceptualizing your UX/UI. Ideally, your design team understands the fundamentals of developing a betting app. They ensure that its interface is user-friendly, intuitive, and visually appealing.

Moreover, aiming toward a clean and transparent design enhances your user experience while dealing with the app’s various features and services.

The UX/UI design of a sports betting app is one of the most important parts of development to consider. This is one of the factors that decide whether or not users will utilize your platform.

Thus, understanding your customers and structuring your offering properly is critical.

Read More: 10 UI Design Principles You Must Follow

Step 6: Check out sportsbook providers

A sportsbook provider is a fundamental component of the best betting app. Your selected provider should provide accurate, secure, and up-to-date information on sporting events and outcomes that can be linked to your app.

They should also provide various betting options for users to pick from and live-streaming capabilities so that customers can keep track of their bets.

Step 7: Release and monitor

After your development and design team is done with the functionality and design features, you can begin preparing the launch of your game betting app.

However, you need to keep in mind that creating an app is only the beginning. After that, you’ll need to constantly monitor user feedback and make modifications to meet your user's expectations.

Your monitoring strategy should also contain a budget for marketing campaigns to raise awareness of your products and drive more users to them.

At last, remember that a successful sports betting application requires time, effort, and careful preparation. With the right development team and resources, you’ll be able to make your betting app a success.

Must-Have Features to Add to Sports Betting App

Aside from the features for users to make it easier for them to interact with the various components of the app,  you’ll also need to take into account the admin features of the app.

Admin features will allow you to quickly go in, manage, edit, and update the data for your particular sports betting app. Some of the features you may want to consider in both user side and admin include:

User Side

The following are some must-have user-side features for a sports betting app:

1. User registration and login

To give new users access to interact with your app, ensure your user registration and login are easy to go through and find within the application. Additionally, you’ll also need to include user profiles wherein customers can keep track of their bets, payment history, and other relevant information.

2. Live streaming services

Streaming services offer a wide range of sports to make it easier for users to follow the progress of their bets in real-time. Having live scores and updates also allows users to display their chances in real time or with head-to-head views of all the sports available on the app.

3. Betting history

With betting history, users can easily view their betting history and track their wins, losses, and current standings. This feature helps customers control and manage their bets when needed.

4. Multiple betting options

Having multiple betting alternatives and wager options such as money line bets, spread bets, over/under bets, parlay bets, and more will provide users with more variety and increase the overall appeal of your sports betting app.

5. In-app deposits and withdrawals

Including in-app deposits and withdrawals will make the sports betting experience simpler and easier for users and encourage them to use your app. Making sure that users can withdraw their winnings easily encourages them to continue using the app over others in the market.

Admin Side

Aside from the given essential features of the user panel, there are also some key features that you should consider integrating into your app.

The admin side should allow you to update and edit the app's content, including sports events and betting options. Here are some key admin panel features that you need to add to your sports betting app:

1. Data analysis

Using data analysis features will enable you to monitor user engagement levels, understand usage trends, identify any changes in user behavior, and make necessary updates and improvements to the app.

2. Customer management

Customer management should include features that allow you to track customer activity, manage user accounts, and promptly respond to inquiries or complaints.

3. Payment tracking

As you are working with financial streams, you’ll need a payment tracking tool to keep track of all payments made and received through the app. This will ensure that you have an accurate record of all transactions made within the betting app.

4. Security management

Adding security management features is essential for video game betting app development as it ensures your user’s data remains secure while browsing and using it.

5. Payment processing

Integrating payment processing in the cricket betting app allows admins to process payments and manage financial transactions using a secure payment system.

6. User management

The user management part should include features such as user access levels, permissions, and account management. This will enable you to track who has access to what data within the app.

7. Betting management

The betting management feature allows an admin to manage bets, including placing bets, canceling bets, and settling bets.

8. Odds management

Odds management allows admins to manage odds for different sports events and betting markets.

9. Marketing and promotions

Your app also adds a marketing and promotions section that should include features such as campaigns, discounts, and other promotional offers to attract more customers.

While these are just a few of the features that you must add to your app, there are also many features that you can integrate into your app according to your business needs.

With the perfect combination of user-side and admin-side features, you can create an engaging and enjoyable sports betting experience for all your users.

Recommended Tech Stacks For Developing Sports Betting Apps

Tech stacks in app and software development refer to the programming language, coding framework, and database used for developing the app or software.

While different developers apply different tech stacks based on which tools they are most comfortable with, remember to inquire about what tech stack they use to develop sports betting platforms.

Below are some recommended technologies that you can consider for the development of your online betting gaming app.

Frameworks and Languages

  • Web: React, Vue.js
  • Mobile: Swift, Java, Kotlin
  • Hybrid: React Native, Flutter

Backend

  • PHP Laravel
  • Node.js
  • Python / Django

Database & Storage

  • Relational databases:
  • MySQL,
  • PostgreSQL

Explore More: Programming Languages Used in App Development

How Much Does It Cost to Develop a Sports Betting App?

Many entrepreneurs and businesses thinking of starting their own sports betting app, often have questions, “How much does it cost to develop a sports betting app?

Before we dive into the cost, it’s important to understand that mobile app development pricing depends on the core needs and requirements of the businesses.

Once you know the final requirements, you can gain an accurate app development cost for your sports app.

In general, the cost of developing a sports betting app with advanced features and functionalities is around $25,000-$50,000 for a single platform (Android/iOS/Web). However, there are many factors that you need to be aware of, which play a crucial role in affecting the overall development cost.

These factors are:

  • Platform (iOS and Android) 

  • Features

  • App Design

  • Tech Stack

  • An App Development Company Experience & Reputation 

  • Third-party Integrations

Aside from these given factors, the development price is also influenced by the location of the app development team.

For example, on average, the cost of sports betting app development in India ranges from $3,500 to $6,000 for a basic betting app and $5,000 to $10,000 for a Mid-level functionality app. For an advanced-level functionality betting application, the cost will be $15,000 to $25,000.

Similarly, if you choose a UK- or US-based company, the cost will start from $10,000 to $20,000, and for advanced-level betting apps, it will be $30,000 to $60,000 or more.

What Factors to Consider For Sports Betting App Development

When developing a sports betting app, there are some factors that you can consider to help you stand out from the competition. The following are a few elements that you should keep in mind when developing your app:

1. Scalable and Customizable

Scalability and customizability are two key factors that you should consider for your sports betting application development.  Your app should scale up and down depending on the user requirements easily and should also be customizable to ensure a personalized experience for all customers.

2. Security

Security is another critical factor that you must take into account. Ensure you use encryption, authentication practices, and other security measures to protect user data and transactions.

3. Data Integration

By integrating data from different platforms and sources, you can make informed decisions about your sports betting app.  During the development process, integrate live streaming services, odds tracking, customer analytics, payment processing, and more.

4. End-to-end Support

End-to-end support is an essential element for any successful sports betting application. This includes offering customer support, troubleshooting technical issues, and offering ongoing app maintenance.

How Arramton Can Help You Build a Sports Betting App

Sports betting app development has undeniably made life incredibly easier and fun for bettors and investors alike, allowing them to win a huge amount of money and generate higher revenue.

So, if you are ready to reap the significant benefits of sports betting platforms. It is the right time to start the app development process and hire a trusted app development company like Arramton.

At Arramton, we have a team of professionals with in-depth knowledge and expertise dedicated to the sports betting app development project.

Our team understands the process, from the initial concept creation to the final product delivery and ongoing maintenance.

We also provide guidance and support throughout the process, ensuring that the app meets the highest quality and performance standards.

So, with the right team in place, you can be confident that your apps for sports betting will be a success. Contact Us today for a detailed roadmap on how we can help you!

Bottom Line

Launching your sports betting app in the market can leverage higher revenue opportunities for your business.

With the help of the right app development company, you can bring your idea into reality and create an engaging and secure betting experience for your target audience/customers.

However, you must ensure that your betting app idea is unique and offers a unique selling proposition to your users.

If you want to dive into the sports betting market by developing a unique betting app, connect with us and access the best industry experts who are proficient in guiding you thoroughly and helping you jump-start your business more effectively and efficiently.

Frequently Asked Questions

Q. How much does it cost to make a betting app?

Ans. The cost to make a betting app varies greatly depending on features and complexity. A basic app might cost around $15,000, while feature-rich apps can reach $55,000 or more.

Q. How does online sports betting work?

Ans. The online sports betting apps function like online sportsbooks. You browse sports, view betting odds, place wagers on game outcomes, and manage your account (deposits & withdrawals) all from your phone.

Q. How do I create a virtual betting site?

Ans. Creating a virtual betting site involves various steps like business plan development, licensing (depending on location), choosing software, website design, integrating payment gateways, and ensuring security. It's a complex process best suited for professionals.

Q. How do sports betting apps make money?

Ans. Sports betting apps make money by taking a commission (usually a percentage) on losing bets. This is known as a "vig" or "juice." The higher the number of users and wagers, the more the app profits.

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