How Much Does It Cost to Develop an AI Photo Video Editor App Like PicsArt?

In today’s visually-oriented digital society, users are constantly looking for more creative tools to express themselves, and as a result, the demand for AI photo video editor apps is rising.

And when it comes to editing apps, PicsArt shines as an ideal option for creativity and community involvement in the sea of alternatives. Its extensive editing tools, a wide variety of filters, and active user base have made it to the forefront of mobile photography.

According to Statista, the worldwide market for photo editing software was valued at $900 million in 2022 and is projected to reach $1,711 million by 2030, growing at a CAGR of roughly 7.1% from 2023 to 2030. These numbers show that the demand for photo editing apps will double in the coming years.

Therefore, many entrepreneurs want to grab this opportunity by investing in AI photo video editor app development. If you are among those who want to build an app like PicsArt, then read this blog until the end.

This blog post will not just tell you the cost of developing an AI photo editing app but also uncover the complete step-by-step development process, key features, and even a few ways you can make money from your editing app - that can help create an AI app like Picsart.

What is the PicsArt App & How Does it Work?

PicsArt is an AI photo-editing mobile app that allows users to edit and enhance images, make collages, add filters, and apply effects. Since its release in 2011, PicsArt has become one of the most well-liked apps for creating creative visual content with a feature-rich and intuitive UI.

This AI Photo Video app serves various user ranges, from professional creative designers searching for sophisticated editing capabilities to regular users looking for rapid tweaks.

PicsArt AI Photo Video Editor offers several features, such as advanced editing tools and a lively community where users can share content.

The platform uses AI technology for automatic background removal, object recognition, and streamlining detailed edits. Users can easily filter, add effects and overlays, create collages, and exchange work within the app or on social media platforms.

The photo and video editing market has grown significantly in the last few years, with factors like the bolstering popularity of multiple social media platforms, which drive the demand for high-quality visual content, and the widespread use of smartphones, which makes sophisticated editing tools readily accessible.

Moreover, AI integration technologies enhance the user experience by streamlining complex editing processes and offering creative automation.

The rising digital content creation trend for personal and professional purposes further contributes to the market’s expansion.

What is the Cost of Building an AI Photo Video Editor app like PicsArt?

Now that you know why building an AI editing app like PicsArt can be a profitable business idea, you might be thinking about how much it takes to make one.

So, many factors influence the cost of PicsArt-like photo video editor app development.

These include the complexity of the app’s features, such as advanced editing tools and AI capabilities, the design intricacy, and the geographical location and rates of the development team.

However, on average, the cost of building an app like PicsArt editor can be around $8000-$25000 or more. It is not a fixed cost.

A simple editing app with minimal photo editing features may cost between $8,000 and $15,000, while a complex photo editing app with advanced features can cost between $ 15,000 and $25,000.

But, by considering some key factors you can create an AI photo video editor app under your budget.

Factors That Affect the Cost of Developing AI Photo Video Editor App Like PicsArt

Let’s take a closer look at factors that affect the cost of developing AI editor apps like PicsArt:

Features and Complexity

Creating an AI-powered photo and video editor app like PicsArt requires various fundamental and modern features.

These include standard editing features (rotation, crop, and filters), AI-based improvements (auto-fix, face recognition), and effects (backdrops, stickers, and so forth).

The cost of developing a video song editor app is significantly impacted by advanced features like layer editing, animation, AI-powered content generation (such as sky replacement and stylization), and augmented reality elements.

The time and cost are further increased by customization tools that enable users to generate unique material, bespoke filters, and effects. An intuitively designed interface is essential to enhance user experience and retention.

Integration of AI and Machine Learning

When it comes to AI photo video editors, advanced AI algorithms must be developed for features like object identification, facial recognition, backdrop reduction, and style change.

Moreover, significant computational resources are required to handle the massive datasets needed for these models’ training and enhancement.

Focus on continuous learning and model upgrades must be put in place to preserve and improve AI accuracy and user experience. Also, the need for sophisticated frameworks and tools adds to the overall AI photo editor app, such as PicsArt development cost.

Another essential factor that necessitates continuous investment is changing the AI models regularly to accommodate new trends and user preferences.

Also Read: Top 10 Choices in Android App Development Frameworks (2024)

Third-Party Integrations

Third-party integrations like social media sharing, cloud storage like Google Drive or Dropbox, or online payment gateways can increase development time and cost.

These integration require proper adherence to third-party APIs and may necessitate ongoing maintenance to ensure compatibility with updates from the integrated services.

Also, each integration involves a thorough testing stage to avoid potential issues and ensure seamless user experiences.

Customizing these integrations to meet the AI video maker from photo app’s specific features and user flow can further add to the cost of building an AI photo video editor app like PicsArt editor.

Location of the Development Team

For example, if the app development company you hire is based in India, you can expect an attractive balance between expertise and a rich talent pool.

Developers from India are known for their technical skills and experience with advanced technologies, which ensures high-quality outcomes. India’s well-established IT sector ensures that professionals know global standards and practices.

While managing remote teams requires addressing time zones and cultural differences, outsourcing to Indian teams can be a strategic choice for achieving superior-quality output.

If you’re searching for a reputable app development company that can create a scalable app like PicsArt photo editor, contact Arramton Infotech.

Compliance and Data Security

Ensuring that data is secure and adhering to laws like CCPA and GDPR is essential. Setting up robust security protocols to safeguard user information and comply with regulatory requirements is crucial for fostering user confidence and averting possible legal complications.

This includes being transparent about data usage and securely handling user data. Security protocols must be updated and audited regularly to handle new threats and vulnerabilities.

Transparent data handling guidelines and user access controls are additional ways to enhance compliance and protect sensitive data. However, they incur a substantial cost for developing an AI photo video editor app.

Platform and Device Compatibility

Building an app like PicsArt that works flawlessly across multiple platforms, including iOS, Android, the web, and various devices such as smartphones, tablets, and desktops, significantly increases development time and cost.

Ensuring that the video editor with the song app is compatible with different screen sizes and OS requires comprehensive testing, additional development resources, and potentially separate codebases for each platform, thereby increasing the cost of creating an AI photo editor app like PicsArt.

How To Build An AI Photo Editor App like PicsArt

You can start your preparation now that you know how much you will need to invest in developing an AI photo video editor like the PicsArt app.

However, you must remember that developing a successful app requires careful planning, whether it's a robust UPI Payment App, an AI Tattoo Generator app, or an AI Photo Editor like PicsArt.

Building an AI video editing app can be challenging and involves planning, testing, and executing.

If you don’t know much about developing a mobile app, you need to hire an experienced AI editor app development company. But before you hire them, let’s check out the quick steps of an AI photo video editor app like the PicsArt development process.

Step 1. Market Research and Planning

The first step in creating an app is to conduct comprehensive market research before making an app like Picsart. Find out your target audience, what they like, and what your competitors offer.

Identify what your competitors need that your app can fill. This information will help you define your app’s feature set, design, and revenue model.

Step 2. Design and Prototyping

Once you know what features you want in your AI photo video editor app, you should start planning the app's user interface. Make a prototype or wireframe to show users how your platform will look and feel.

Focus on creating aesthetically pleasing, easy-to-use, and intuitive apps. You can also get input from potential users to improve your designs.

Step 3. Start the Development Process

The real magic happens in this stage. Partner with a team of skilled developers or a mobile app development company to bring your idea to life. According to your app’s needs, choose the right technology stack.

Break the development process into small steps, focusing on interactive and regular testing. Aim for a balance between the app’s functionality, performance, and scalability.

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Step 4. Integration of Features

The success of an app depends on its diverse features, from photo editing tools to social sharing capabilities.

With an AI photo editor app development company, you can integrate similar features into your photo editor app, ensuring they are seamless and exciting.

Focus on core features that align with your AI photo video editor app‘s value proposition, leaving room for future enhancements. Test each feature extensively to spot any bugs or usability issues.

Step 5. Testing and Quality Assurance

Quality is critical in developing an AI app for photo and video editing. Therefore, thorough testing across various devices, platforms, and network conditions is crucial to ensure compatibility and performance.

It’s advisable to avail of software testing services to perform testing. They would use automated testing where possible to streamline the process. Moreover, they provide real-world feedback and find any issues before the app launch.

Related Read: Unit Testing Vs. Integration Testing

Step 6. Launch and Marketing

Now it’s finally time for the app’s launch by creating buzz through marketing campaigns such as Tinder Ads, press releases, and influencer marketing.

Create your app store listings with a compelling description, screenshots, and keywords to expand the visibility of your product. You can also offer promotional deals or incentives to attract potential users.

Key Features of An AI Photo Video Editor App like PicsArt

As we mentioned above, the success of AI photo editing apps like PicsArt depends on its features. Below are some key features you should consider when building an AI photo editor like PicsArt.

1. Photo Editing Tools

Your app must have a wide range of editing tools such as cropping, resizing, rotating, adjusting brightness, contrast, saturation, and applying filters to allow users to enhance their photos creatively.

2. Drawing Tools

AI photo editor tools integrate drawing tools like brushes, pens, shapes, and text overlays so users can add unique artistic elements to their photos. But, you create a photo-editing app by using an example like Photoshop editor.

3. Collage Maker

Consider including a collage feature with customizable layouts to allow users to combine multiple photos into one artistic composition.

4. Effects and Filters

Your video editor with the song app needs to offer a vast collection of filters, effects, and overlays to add creative flair to images, adding vintage effects, lens flares, textures, and more.

5. Photo Remixing

Allow users to remix and collaborate on photos by enabling them to edit and build upon each other’s creations, promoting a collaborative and creative community.

6. AI-Powered Effects

You can hire music video app developers to integrate AI-powered features like style transfer, background removal, and smart filters to automate and improve editing.

Also, using machine learning algorithms, you can add an AI photo editing feature that suggests effects based on the content of the photos.

7. Stickers and Clipart

Nowadays, users often use stickers, clipart, emojis, and decorative elements to easily add to their photos to personalize or create fun compositions. That means you should add this feature to your AI photo video editor like PicsArt.

8. Social Network Integration

Another essential feature is social media integration, which allows users to share their edited photos directly with popular social media channels like Instagram, Facebook, Twitter, and TikTok, encouraging community engagement and virality.

9. Community Features

Community features allow users to discover, like, comment on, follow other users’ profiles and artworks, and share, fostering a sense of community within the editing app.

10. In-App Purchases and Premium Content

Provide premium filters, effects, stickers, and additional features through in-app purchases or subscriptions. This will give revenue streams and improve user experience for those willing to pay.

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How You Can Monetize Your AI Photo Video Editor App

Creating an app is one thing; many want to profit from it. However, monetizing an AI application requires a strategic approach that balances user engagement with revenue generation.

Understanding the target audience and using innovative monetization techniques are crucial steps.

You can support your app's ongoing development and enhancement by carefully creating a sustainable revenue model. On that note, here are some ways you can make money from your mobile app:

In-App Purchases

You can charge for unique content like one-of-a-kind stickers, themes, and effects to earn money with in-app purchases. Users can also buy advanced editing features and tools.

This strategy will increase the user’s experience and allow you to earn money by providing extra tools and content.

Freemium Model

Leverage a freemium business model to draw in a large user base by allowing app users to access key features without paying for them. And provide special filters and improved editing tools only to those with a premium membership.

Offering options for monthly or annual plans, this model provides flexibility to suit the needs of both casual editors and those looking for more advanced features.

Collaborations and Promoted Content

Another way you can generate revenue from your AI photo video editor app like PicsArt is by collaborating with companies to sell branded stickers, filters, or templates. This will give you an additional source of income through sponsorship.

You can promote companies and their products by including sponsored content, challenges, or themes to increase user engagement and income possibilities.

Ad-Based Revenue

To increase revenue, photo editing apps like PicsArt use various advertising formats, such as incentivized Ads that offer users rewards for watching commercials.

These interstitial ads deliver full-screen experiences between user actions and consistently displayed banner ads. This strategy supports app monetization while still providing free users access to essential features.

For example, PicsArt earns 90% of its revenue using Google AdMob, gaining 50 million more app downloads on Google Play.

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How Arramton Can Help You Build a Feature-Rich AI Photo Video Editor App Like PicsArt

In today’s digital landscape, AI-driven photo and video editing apps are becoming increasingly essential, offering users innovative tools for creative expression.

To excel in this competitive market, developing a stand-out app like PicsArt requires integrating advanced technology with effective monetization strategies.

Arramton, a leading AI development company, has extensive experience in AI solutions and has successfully worked on various AI-driven projects.

With our team, you can create a state-of-the-art AI photo and video editor app that delivers exceptional functionality and user engagement.

With Arramton’s support, you can not just compete in the market but set yourself apart from others, offering a compelling and feature-rich experience that meets the needs of modern users while driving revenue and growth.

If you’re interested in creating an AI photo video editor app like PicsArt and want a cost estimate, connect with our experts now!

Frequently Asked Questions

Q. How to use AI for photo editing?

Ans. You can use AI for photo editing in various ways. It can remove blemishes, improve lighting, change backgrounds, and generate new images based on your prompts. Many photo editing apps offer AI-powered features.

Q. How to create an AI video editing app?

Ans. Developing an AI video editing app requires a team of AI, video editing, and app development experts. You'll need to build algorithms for object recognition, motion tracking, and style transfer tasks. Integrating these with a user-friendly interface is crucial.

Q. How much does it cost to build a photo editing app like Photoshop?

Ans. Building an app like Photoshop is a significant undertaking. The photo editing app development costs can range between $40,000 and $200,000, depending on various factors like the app’s design, tech stack used, location of the hired agency, and team size.

Q. How to build an editing app?

Ans. To build an editing app:

1. Start by defining its purpose and target audience.

2. Design a user-friendly interface and select appropriate tools and technologies.

3. Focus on building core features and iterate based on user feedback.

4. Hiring a mobile app development company is recommended if in-house expertise is limited.

Q. What is the No. 1 AI video editing app?

Ans. Determining the "No. 1" AI video editing app is subjective, as the best choice depends on specific needs. Popular options include InVideo, Descript, and Synthesia, each with strengths in text-to-video, script generation, and AI avatars.